But seriously….WELCOME TO THE SOCIAL ENTERPRISE the home page screams at me.

So…let’s put it to the test shall we. A simple request….when I have a contact in my CRM system, I’d like it look and suggest the LinkedIn, Twitter, G+ addresses for that person, allow me to select them and then show me their recent tweets/updates in the CRM record. I’d then like to be able to look at all “messages/events” on a per person basis or a per company basis….including of course email communication as well as social communication.

I tried and I tried. I plugged in Salesforce for Twitter….that must do it? Wrong. I plugged in other AppStore applications….surely someone must do this? Wrong again. I looked and I tried until I finally gave up and realized that….salesforce is about as “anti-social” as…well….if they were in the UK, they might get an ASBO (google it).

So, I know that when Cloud was hot, salesforce went from providing a hosted CRM to being a Cloud leader and that now that social is hot, they are now leading the social enterprise. I get it…I understand marketing…some may even accuse me of jumping on to bandwagons myself occasionally

BUT please, at least have a little something in the product to justify your marketing….just a teeny weeny bit.

We’re actively looking for alternative CRM solutions that are social……I think we’ve found one but anyone got recommendations?

This entry was posted on Tuesday, February 21st, 2012 at 7:39 am and is filed under General. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.